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Celebrity make-up
artist Susan Posnick unlocked the secrets
of the beauty industry during a twenty year, award-winning
career working with the most beautiful faces in
film and fashion. She has worked with superstars
like Amber Valletta, Cindy Crawford, Lauren Hutton
and Renee Russo as well as magazines such as American
Vogue, Bazaar and Allure. Those years of experience
taught Susan what women really want when it comes
to beauty – skin that looks radiant, young
and natural. She also knows that today’s
busy woman wants a routine that is simple and
fast and so she set out to create a range of easy-to-use
beauty essentials, which combine to create a quick
make-up routine that will subtly enhance the face.
After suffering from skin cancer, Susan decided
to pioneer a healthy make-up line that would protect
the skin from the harmful rays of the sun. She
combined this desire with her philosophy: Beauty
Made Simple and thus the COLORFLO
family of products was born. The line comprises
three unique, yet versatile products that are
highly portable and will travel with you from
day to night. Susan uses the highest quality natural
sunblock ingredients that provide broad-spectrum
coverage for the skin and so help protect it from
harmful UVA and UVB rays. “COLORFLO
was born out of necessity, not vanity. I wanted
to be able to protect my own skin with healthy
coverage – not multiple layers – that
would melt off in the heat”.
Explains Susan. |