 Most
skin is sensitive, it is just to what degree that distinguishes
it from others. Just because your skin is mildly sensitive
does not mean that it is not also oily, dry or prone
to acne, redness and blemishes. Most good brands include
a sensitive option but forget that within the sensitive
skin classification, all the regular skin types still
exist. This is where Medik8 comes in.
Medik8 is a cosmeceutical brand and has the primary
goal of effecting efficacy in skin care products. It
is a myth that a product designed for sensitive skin
would be less efficacious just because it is not irritating.
Medik8 advances in active selection, delivery systems
and mild base formulation means you no longer need
to compromise. Latest independent research contradicts
previous assumptions that aggressive products causing
inflammation give the best results (the idea being
that aggressive products provoke a healing response).
In fact, the current opinion is this inflammation merely
damages the cell causing long-term skin damage and
perversely causing premature skin ageing. Figures
vary, but it is thought that 50% of women and 40% of
men suffer with some degree of sensitive skin. Perhaps
genetics or stress, increasingly external environmental
factors (such as chemical pollutants) and even inadequate
skin care regimes lead to increased skin reactions.
Symptoms of sensitive skin include, but are not limited
to, an increase in skin redness (erythema), swelling,
flaking, tingling, burning, tightness and itching.
Many people only suffer with sensitivity rarely.
Medik8 is pioneering the cosmeceutical technology
of providing products suitable for sensitive skin without
compromising efficacy. “We cannot completely
eliminate sensitive skin for everyone but we’ll
make using top performance anti-ageing skincare a lot
more comfortable and fun. Effective strength fruit
acids, for example, will cause some stinging to even
the toughest skins, but Medik8 pharmacologists have
minimised the degree of irritation you will notice
by using film-encapsulation, non-acid vitamin c derivatives
and chirally correct actives among other techniques.” Now
the most powerful and effective ingredients need not
be beyond the reach of people who want the gain without
the pain!
THE MEDIK8 PROMISE
Our mission is to improve the way you feel about your skin. We do this by providing
skin care technologies underpinned by scientific reason and clinical research.
We make the following promises to our customers which everyone working for Medik8
Skin Research adheres to as their primary objectives:
- Medik8 only uses and formulates
proven technologies that provide real skin benefits
and Medik8 uses chirally correct actives wherever
possible.
- Medik8 products are specifically designed
to be suitable for people with sensitive skin without
ever compromising efficacy.
- We promise to use green
chemistry where it does not impact on Promise 2.
Medik8 is the first ‘Green
Cosmeceutical Range’.
- Despite the investment
in premium raw material quality and generous research
budgets, you can always trust Medik8 to deliver competitive
pricing.
- Medik8 will only be supplied to dermatologists,
cosmetic surgeons, specialist skincare doctors, medical
clinicians, derma-pharmacists, qualified skincare
professionals and specialist skincare retailers – subject
to Promise 6.
- Every authorised reseller must have
a trained Medik8 consultant available at the point
of purchase to answer customers’ skin
care concerns and product queries.
- Medik8 will invest
a fixed percentage of annual revenues in technology
research.
- We respect our customers’ choice
of Medik8 over the many other skincare brands available
and accordingly, we sincerely value customer input,
feedback and suggestions.
Elliot J. Isaacs
Medical Director and Founder of Medik8 Skin Research |
